TAXI ADVERTISING MALAWI

3. Jul 2024 | Taxiwerbung

Auf dem Vorplatz der Messe Berlin steht ein Taxi, deren Türen mit Außenwerbung beklebt sind. Das touristische Motiv zeigt zwei Menschen in einem Kayak auf einem See in Malawi. Daneben strahlt der Slogan „Visit Malawi“. In front of the south entrence of Messe Berlin, there is a taxi with branded doors. The touristic advertising creative depicts two people in a kayak, on a lake in Malawi. Next to it, the slogan “visit Malawi” shines in the foreground.

Client: Malawi
Placement: Berlin
Motif: ITB, Tourism, Visit Malawi
Agency: Direct booking

Just in time for the ITB, the leading international tourism trade fair, the Embassy of Malawi started a taxi advertising campaign in Berlin. Two iconic images from Malawi were placed on either side of the taxi, on the doors, and invited onlookers to a visit in Malawi. The slogan „Visit Malawi“ was added for more affirmation.