Client: Costa del Sol
Placement: Sightseeing buses in Berlin
Motif: Vacation & Golf
Agency: UZE ADS Europe GmbH
For ITB, the International Travel Trade Show in Berlin, Costa del Sol is advertising on sightseeing buses. With the Mega Rear format on the back of the sightseeing bus, they show the beauty and attractions of the Spanish region. Fitting to the tourism trade fair, the out-of-home advertising meets representatives and interested parties from the travel industry.