Airport advertising
With airport advertising, you can reach a predominantly national and affluent audience. Airports are interesting hubs for people, cultures and brands. People from all over the world regularly come together here for trade fairs and congresses in Berlin, from tourists to business travelers and trade fair visitors. Passengers spend a lot of time between check-in and departure, go shopping and actively consume airport advertising. Berlin Airport offers a variety of interesting advertising spaces, from large banners to cleverly placed showcase posters.
BER Airport (Berlin Brandenburg “Willy Brand”) ranks third in Germany with a passenger volume of 24.8 million. This figure will grow over the next few years as tourism figures in Berlin increase.
Statistics show that around 79% of passengers are private vacationers and around 21% are business travelers.
Airport advertising is also interesting for advertisers all year round if they want to achieve high reach and a higher net household income. With long-term advertising (12 months and longer), you can secure a huge audience in a relaxed atmosphere that has over an hour to consume advertising.
- Residence Germany 61%
- Dwell time more than 60 minutes 84%
- Proportion private travelers 79%
- Net household income >4,000 € 48%
- Proportion that are men 50%
- Proportion that are women 50%
Offer of the month: Digital City Light Poster at BER airport
At BER airport, you will find a total of 41 digital City Light Posters on 3 levels, which will help you reach all departing and arriving passengers, as well as meeters & greeters. The single-sided and double-sided CLPs can be booked per week and are, therefore, particularly flexible and attract a lot of attention through moving images.
BER airport:
Coloramen at the baggage carousel
Place your brand on the coloramen at the baggage carousels at the new BER airport and reach all arriving passengers. These light boxes are individually selectable, about 3 m² in size and immediately catch the eye. You can find more advertising options for BER in the presentation.
Former Schoenefeld Airport
The former Schönefeld Airport is currently not active, but is to be integrated in the future as Terminal 5 of the BER Airport. As soon as there is media to book here again, we will inform you.
Airport Munich
The Munich airport (MUC) is considered an exclusive advertising location. A wide range of retail and food stores increase the length of stay of passengers. Moreover, the large forum between the terminals offers a large exhibition area and also attract visitors from the surrounding area. In other words, high reach with good depth of contact. View more information in our short overview.
Airport Hamburg
Hamburg Airport is the fifth largest airport in Germany. Over 17.2 million passengers are handled here every year. With 6 large digital screens strategically positioned above the connecting routes between the terminals and 2 screens in the main halls, your advertising reaches 100% of all arriving and departing passengers.
Airport Frankfurt
With more than 60 million passengers a year, Frankfurt Airport ranks third in Europe. 59% of the passengers come from abroad and 62% transfer here. The long length of stay gives passengers time to consume your advertising. Therefore, you benefit from enormous reach and active advertising perception. For further information see presentation.
Inquire directly
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Your contact
Svenja Schwarz
Media Consultant
“Give me a call or send me a Mail.”
Email: svenja.schwarz@wtm-aussenwerbung.de
Tel: (030) 22 45 89 97